The Gig Money v. meaningful work, the battle continues «
Many asked, though, how they could keep their Yers engaged — and frankly, coming to work — in the face of huge salaries from big corporations trying to poach them. The plans they work on have a huge impact on people’s lives, another attendee said, but is that enough for Yers? I’m inclined to say that, yes, along with lots of exposure to higher-ups’ passion, Yers will choose high-impact jobs like these over high-paying, but perhaps less rewarding, ones. (Leaving aside, of course, debt. The average college grad with loans has more than $19,000 to pay back, so s/he may have to choose salary in the short term.)
But I think the key is seeing the dedication of senior staffers. As psyched as these Boomers were about their work, I couldn’t imagine any Yer I know not finding it a little infectious. This seems to be borne out in the research, which Tamara Erickson — one of our recurring Gig experts and president of the Concours Institute — says shows that Yers value expertise above all else, including authority. Meaning that, a lot of the time, we’ll take the old guy with great stories and good advice over the younger one with a big title. So for those senior folks in the public sector or nonprofit world, retaining their Yers may just be a matter of sharing a few tales about the lives they’ve changed.